Button Feature

There are two types of buttons that you can add in your template message.

  • Call To Action

  • Quick Reply

You can use only one type of button in any given template.

Call to Action Button

You can create up to two Call To Action buttons that allow you to provide a phone number or a website to your customers.

Phone Number: When the message recipient clicks on the Phone Number button, the app takes the user to the call function of the cellphone. Button text and Phone number cannot be more than 20 characters. A valid country code is required. Note: Calls are not supported on WhatsApp web.

Website: When the message recipient clicks on the Website button containing a URL, WhatsApp will request confirmation from the user to redirect to the URL. Button text cannot be more than 20 characters. Website URL cannot be more than 2000 characters.

If you are adding two buttons, you are not allowed to have two Phone Number buttons or two Website link.

Quick Reply Button

You can create up to threeQuick Reply buttons (up to 20 characters each) that let your customers respond to your message.

Last updated